2010 Non Volatile Memory Conference

“Developing Successful Strategies for the NVM Revolution: 2010-2020”

Wednesday, September 22, 2010   -    Biltmore Hotel, Santa Clara, CA


For Sponsorship, Speaking or Attendee Registration Information E-mail: Info@NVMConference.Com


Event Information

The 2010 NVM Conference takes place on Wednesday, September 22nd and provides the attendee with an in-depth view of the memory and storage markets especially as the memory and storage performance requirements are increasing for Solid State Storage.




Web-Feet Research & Westwood Marketing will be presenting detailed analyses for sessions: 1, 2, and 6.


Session 3 will be be jointly provided by Richard Fastow of Spansion and Alan Niebel of Web Feet Research.


Session 4 will be a SCM panel discussion from memory and systems manufacturers that will focus on SCM applications in NV-RAM or storage.


Session 5 is to be conducted by Karin Werder, Director of Memory Development at RIM, will assess the impact of Mobile handsets on NVM / SCM, Flash controllers and on MCPs, removable cards, cache, and Embedded Flash Drives. 


Session 7 will be a panel discussion from industry experts from the Storage market. 


NVM Conference location:


Biltmore Hotel & Suites

2151 Laurelwood Road (Montague Expressway & Hwy 101)

Santa Clara, CA 95054



Individual Registration: $995/first person.


Company Registration: $995/first person, each additional colleague $595/person.


Fee Includes all speaker sessions, and lunch.




Economic Factors Driving Memory  - Memory Market Outlook (2010 - 2020)

Bob Witkow, Westwood Marketing, LLC

9:00 am - 9:30 am

·       Macroeconomic developments: political, economic, social, broad technology

·       Market prognosis for 2011

·       Five year outlook:  2010-2015

·       Industry demand side analysis and forecast by market segments and geography

·       Industry supply side analysis and forecast


NVM Memory Applications & End-Use Markets Forecast (2010 - 2015)

Alan Niebel, Web Feet Research

9:30 am – 10:30 am

·       Restructuring market segments: consumer, mobile and computing

·       Market developments: serial NOR, NOR, NAND, SCM, NVM

·       Computing applications – New life in Data Center /computing

·       Consumer applications – connecting & Internet

·       Mobile applications – Still industry leader

·       Historic and future perspective on Flash storage


Break 10:30 am – 10:45 am


Beyond Flash Memory Technology

Richard Fastow, Spansion

Alan Niebel, Web Feet Research

10:45 am – 12:00 pm

·       SCM – Two Markets or One

·       RAM/NOR Technology

·       Storage Technology - MLC (Multi-Level Cell) and cross point or 3D

·       Flash limitations

·       Emerging Memory Technologies

·       Economics and Demand: When will the industry afford to switch?


What to Expect with New SCM/NVM Technologies and Storage Systems

Dr. Vijay Karamcheti, CTO, Virident Systems

Noon – 1:00 pm (Lunch will be provided)


SCM Memory and Storage - Who will Make It? Panel discussion

1:00 pm - 2:15 pm

·           Adesto – Michael Kozicki

·           Unity – David Eggleston

·           Micron (Numonyx)  – Greg Atwood

·           Avalanche –  Rajiv Ranjan

·           QS Semiconductor – Keyhan Sinai

·           MagSil – Jay Kamdar


Mobile Market’s Impact on NVM/SCM

Karin Werder, Director of Memory Development, Research in Motion

2:15 pm - 3:00 pm

·           Multi Chip Packaging - MCP

·           Controllers

·           ECC, External Signal Processing

·           Embedded Flash Drive

·           Flash Cache

·           SCM – Future


Break 3:00 pm – 3:15 pm


Solid State Storage - Hope for the Future or Now?

Walker Blount, Web Feet Research

3:15 pm - 4:15 pm

·         Historic and forecast perspective on the Storage

·         industry: technologies and players

·         Accelerators/Adopters of SSDs by Segment: Client, Enterprise

·         SSD Standardization – Where is the focus

·         SSD and Module market by application  


2015-2020 ‘Thru the Looking Glass’ Storage Evolution

Panel Discussion

4:15 pm - 5:15 pm

·         AMAT – Hans Stork

·         Fusion-io –  David Flynn

·         STEC  – Scott Shadley

·         SandForce –  Steffen Hellmold

·         WDC  – Michael Hajek

·         Virident – Vijay Karamcheti


·         Q&A



For further information, E-mail: Info@NVMConference.Com


Web-Feet Research


Tel:  831.373.1985

Fax: 831.648.8279


Westwood Marketing, LLC


Tel: 303.713.0055

Fax: 303.713.0099